How FashionValet’s Fadza Anuar & Vivy Yusof Built a MULTIMILLION-DOLLAR Brand Fresh From University: Challenges, Work-Life Balance and Parenting
This is the story of how a young couple from Malaysia built a multimillion-dollar modest-fashion global brand named FashionValet fresh out of university with no business experience whatsoever.
CONTENTS
00:00 – Intro
03:11 – How It All Started
07:25 – Building a Brand From Zero
11:25 – Profitable From Day One!!
13:15 – Scaling Up
15:10 – Fundraising
15:55 – Early Mistakes in Advertising
18:39 – Digital Marketing
20:37 – Websites, Packing, Delivery, Logistics and Returns!
24:00 – Social Media’s Good and Bad Sides
26:43 – Advice For Handling A Social Media Presence
30:19 – Don’t Use Your Own Name in the Brand!
32:09 – Husband-Wife in Life and in Business Too
38:05 – Parenting While Working
41:54 – Staying Creative
44:09 – Size of Global Modest Fashion Market
46:03 – Exporting the Formula Internationally
47:52 – Industry Metrics Fadza Is Watching
50:23 – Sustainability
53:26 – Local Fashion Ecosystem
54:26 – Sustainable Fabrics: Comfortable?
55:23 – Sustainability’s Role in Valuation
57:12 – What’s Next? Handing Over the Reins
Follow Vivy Here: IG: https://www.instagram.com/vivyyusof/?…
LinkedIn: https://www.linkedin.com/in/vivyyusof…
Duck: https://www.getducked.com/
FV: https://www.fashionvalet.com/
Endeavor: https://www.endeavormalaysia.org/peop…
Follow Fadza Here: IG: https://www.instagram.com/fadzaanuar/…
LinkedIn: https://www.linkedin.com/in/fadzarudi…
Twitter: https://twitter.com/FashionValet
Endeavor: https://www.endeavormalaysia.org/peop…
Follow Chuang here: URL: http://www.domore.my/
LinkedIn: https://www.linkedin.com/in/hsu-chuan…
FB: https://www.facebook.com/khoo.chuang/
IG: https://www.instagram.com/khoohsuchuang/
Follow DoMore here:
WEBSITE: https://www.domore.my/
YOUTUBE: https://www.youtube.com/c/DoMoreTakeC…
ITUNES: https://apple.co/2lQ47mS
GOOGLE PLAY: https://bit.ly/3b1l8iO
SPOTIFY: https://tinyurl.com/y6zufvcp
PODBEAN: https://domoreasia.podbean.com/
INSTAGRAM: https://www.instagram.com/domore.asia/
